List of blog entries

DITCHING THE LABEL: CPG FIRMS MUST CONNECT WITH DIGITALLY EMPOWERED CONSUMERS

DITCHING THE LABEL: CPG FIRMS MUST CONNECT WITH DIGITALLY EMPOWERED CONSUMERS

At the end of this year, new legislation (the EU Food Information for Consumers Regulation 1169/2011) will come into force. It will require food businesses to provide allergy information on food sold unpackaged in, for example, bakeries and sandwich bars. But there also will be changes to existing legislation on labelling allergenic ingredients in prepacked foods. Regulations aside, consumers also want to have access to reliable food information.

Retail 2.0: Brick-and-Mortar stores reinvent themselves to compete against e-commerce

Retail 2.0: Brick-and-Mortar stores reinvent themselves to compete against e-commerce

Brace up for a new era in retail, one marked by a shrinking number of brick-and-mortar shops and smaller stores. The trend is already emerging, with more traditional stores closing their doors. But retailers are not calling it quits just yet, especially that business losers are no longer the only ones shutting down stores.

Big Brother lurks in tags: How GS1 dispels privacy concerns

Big Brother lurks in tags: How GS1 dispels privacy concerns

Enhanced, next-generation barcodes, RFID tags are used in multiple industries. Producers and retailers like them because they help them reduce costs by automating inventories. Yet this undoubtedly useful technology has raised some concerns related to individual privacy and corporate espionage. Luckily, retailers can debunk RFID myths and protect their consumers' personal data by using a GS1 Privacy Impact Assessment Tool -PIA.

CONNECTED CONSUMER 2014: SOFAS BEAT HIGH-STREET

CONNECTED CONSUMER 2014: SOFAS BEAT HIGH-STREET

A skyrocketing mobile user base and state-of-the art functionalities of smartphones and tablets took shopping into an entirely new era. Those retailers and marketing teams who want to win and retain digital consumers must embrace new trends. What are they? In a nutshell, tablets are hot, all-channel retailers are in and window-shopping goes mobile.

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