List of blog entries

HOW TO MAXIMIZE IMPULSE BUY

HOW TO MAXIMIZE IMPULSE BUY

An impulse purchase or impulse buying is an unplanned decision to buy a product or service, made just before a purchase. As a source of extra revenue, such spontaneous shopping is very desirable for any retailer. Profit generated in this category is worth fighting for. Impulse items are high-margin products which usually do not take up much space - a real godsend for any shopkeeper dreaming of a large profit generated from a relatively small retail surface.

BRICKS HOLD THEIR GROUND, BUT THERE IS ROOM FOR IMPROVEMENT

BRICKS HOLD THEIR GROUND, BUT THERE IS ROOM FOR IMPROVEMENT

For the majority of French consumers, a physical store remains a key component of the omnichannel retail network. That does not mean they cannot see any room for improvement in the way bricks cater to their needs. Most common suggestions include more clarity on prices and faster service, particularly at the checkout.

SHOPPING IN 2020: BRICKS MAKE THEIR WAY TO YOUR HOME

SHOPPING IN 2020: BRICKS MAKE THEIR WAY TO YOUR HOME

A physical storefront in your pad sounds like something taken straight out of science fiction, right? Yet it already exists courtesy of retail giant Walmart which has just published the patent for its new fantastic device. Always at the forefront of retail innovation, the American behemoth seems to know exactly how to cross the line between futuristic concept and usable solution. Now it brings the traditional store to your living room, yet again reshaping the retail landscape.

FOOD DELIVERY, MILLENIALS AND SOCIAL MEDIA: UNCOVERING THREE UNTAPPED OPPORTUNITIES FOR FOOD SECTOR

FOOD DELIVERY, MILLENIALS AND SOCIAL MEDIA: UNCOVERING THREE UNTAPPED OPPORTUNITIES FOR FOOD SECTOR

Changing technology poses a number of challenges for a food sector, but there are opportunities to be captured, too. How can more traditional industry players benefit from the technological evolution in the sector? Here is a selection of key future trends in the food industry and the possible perks for retailers.

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