List of blog entries

Ditching the leather with mobile wallets

Ditching the leather with mobile wallets

Briefly put, mobile wallets help the connected shopper keep track of items they usually carry with them, but need to find a single spot for: things such as offers, loyalty cards, tickets, boarding passes and gift cards. A kind of a location-sensitive shopping concierge, it is also a better way to organize for consumers. Shoppers put their offers and loyalty cards into their mobile wallets, and the phone-based technology does the rest. They approach their favourite retail stores, and the information they need – stored in their mobile wallets – automatically appears on their phone’s home screen. Not only does this ...

GLOBAL DATA SYNCHRONISATION: STRATEGIC IMPERATIVE FOR RETAILERS

GLOBAL DATA SYNCHRONISATION: STRATEGIC IMPERATIVE FOR RETAILERS

GDS is no longer just a vision. It is an existing business practice, with rapidly growing adoption. The ability to share consumer data, rather than simply collect it, creates much of its value in the marketplace. According to a recent study, the data-driven marketing services industry in the USA was worth a staggering $156 billion in 2012. A fundamental building block for a collaborative supply chain, GDS provides real business benefits from which trading partners will equally benefit. In the world of data-dominated decisions, GDS is necessary to provide a foundation for future collaborative commerce.

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